January 17, 2003

Vernon site of
marketing seminars

Economists, financial experts, and marketing consultants will help producers formulate an effective wheat marketing plan next Feb. 6-7, and teach an advanced technical analysis course March 20-21 at Texas A&M's agricultural Research and Extension Center in Vernon.

Both courses are part of Texas Cooperative Extension's Advanced Topics Series in agricultural marketing, a slate of 10, two-day workshops offered this year at several locations statewide.

The Vernon wheat marketing and technical analysis courses will run from 9 a.m. to 4 p.m each day, noted Stan Bevers, Extension agricultural economist at Vernon.

"Our wheat course will cover market fundamentals, technical signals, seasonal trends in cash, basis, and wheat contracts," Bevers said. "We will also discuss different marketing strategies for pre- and post-harvest marketing. The objective is for every participant to go home with a written marketing plan.

"We will teach these courses at a highly applied level, using a combination of lectures, small group work and interaction, and simulation exercises. It will be similar to our popular Master Marketer training."

Mark Waller, Extension economist in grain marketing and policy in College Station, and Bevers are the course instructors.

Alan Brugler, marketing consultant and president of Brugler Marketing and Management, LLC, Omaha, Nebraska, is the featured speaker for the advanced technical analysis course.

Registration costs $150 per person for each advanced marketing course, and includes materials, refreshments and lunch. Pre-registration is required. Pre-registration deadline is one week prior to each course, Bevers noted.

For more information, contact Bevers at (940) 552-9941.